The path to CX excellence


In an ever-changing service economy, the customer experience has become the Holy Grail of competitiveness. Because it is simultaneously the driver of brand loyalty, differentiation and recommendation, today it’s the key to a sustainable business. BVA guides you to the path of CX excellence and customizes solutions to match the maturity of your organization. Step by step, you build the foundation of a robust customer-focused approach that is profitable for everyone: customers, collaborators and business.

Our customized offers

Reinvent your

customer, user and patient experience

Evaluate and improve your customers'

experience 365 days a year

Engage your collaborators

in your transformation plans

Improve the R.O.I. of your CX actions

thanks to our data scientists

Reinvent your

customer, user and patient experience


To provide new perspectives, BVA combines the best listening, observation and immersion techniques suited to your CX issues.

Our research gives you a complete picture showing a variety of possible and actual user insights: their moments of truth, their perceptions, their emotions.

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Evaluate and improve your customers'

experience 365 days a year


A tool is only as good as its user! And focusing on a tool or following a score misses the point: improving your customers' lives and making life easier for your collaborators.

With BVA, it's no longer a question of advice vs. tools. You are choosing a global firm that provides you with specialists from all sectors to guide you in your CX approach everyday.

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Engage your collaborators

in your transformation plans


There is always resistance to change! A successful transformation combines changes in technology with changes in culture.

BVA guides you on how to implement CX changes during the transformation process. Our support solutions allow you to keep your collaborators motivated and maintain focus on the customer over the long term.

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Improve the R.O.I.
of your CX actions

thanks to our data scientists


Big or not, useful data works for you everyday, it tells you what you need to know when you need to know it, and it shows the R.O.I. of your actions.

Our data scientists help you target your customers more consistently, predict their appetite for your offers, activate recommendations, increase the return on your prospecting campaigns and reduce your customer complaint and attrition rates. So many CX actions that can be immediately measured by your marketing and customer relations departments.

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What to know more? Send a message to our team


Jean-François
Ludovic
Thierry

Our team will call you for with a quick and free response